Turn back the clock on tired, ageing hair with Joico YouthLock Collagen Shampoo. This gentle, collagen-enriched cleanser helps restore softness, shine, and manageability while strengthening each strand from root to tip. Formulated to revitalise dry, brittle, or mature hair, it removes impurities without stripping essential moisture, leaving your hair looking and feeling fuller, smoother, and more youthful.

Key Benefits:

• Infused with collagen to improve strength and elasticity
• Gently cleanses without drying
• Restores softness and luminous shine
• Helps reduce breakage for healthier-looking hair
• Ideal for ageing, dry, or brittle hair types